AMC
Associate Members’ Council
The Associate Members’ Council connects senior executives from leading grocery product companies to support collaboration, share industry intelligence, and advise CFIG’s Board on the evolving retail landscape.
Where Industry Leaders Shape the Future of Grocery
Collaboration and open communication between suppliers and retailers have become increasingly vital in today’s grocery retail landscape. As a result, CFIG’s Associate Members’ Council (AMC) plays a growing and essential role in shaping the overall direction of the Federation. Comprised of senior executives from a diverse range of Canadian grocery product companies, the AMC meets quarterly to provide strategic insight and professional guidance to the Board of Directors on key industry developments and emerging trends.
Martin Payant
VP & Chief Customer Officer, Unilever Canada
Chair
Robert Wilson
Chief Customer Officer Nestlé Canada Inc.
Michael Batke
Senior Vice President, Canada Sales Procter & Gamble
Peter Bowman
Senior Vice President, Retail & Food Service Sales, Saputo Dairy Products Canada
Rob Clarke
Director of Sales, McCain Foods
Mirette Hanna
Vice President, Growth, Tree of Life
Kostas Kapralos
Vice President, National Sales, A. Lassonde
John Kotsopoulos
Vice President, Sales & Trade Marketing, Smucker Foods of Canada Corp.
Josh Kuehnbaum
Sr. Vice President Sales & Customer Business Development, Maple Leaf Foods
Steeve Lamontagne
Vice President & Head of Canada Sales, Kruger Products Inc.
Tim Lute
VP, Customer & Commercial Leadership Organization, Conagra Brands Canada
Sam Magnacca
Vice President & GM, Acosta Canada
Colin Mann
VP – Sales & Market Strategy, Canada, General Mills
Tim McNerney
Sr. Vice President, National Sales & Consumer Marketing, Coca-Cola Refreshments
Vincent Nadeau
Vice President, Sales, Kraft Heinz Company
Tom Szostok
Sr VP Sales, Lactalis Canada
Henry VandenHoogen
VP of Sales, Tree of Life Canada
Lance Wade
Chief Customer Officer, PepsiCo Foods Canada
Traci Wildish
Vice-President Sales & Marketing Canada, McCormick & Company
Our Mission
A Strong Voice for Independent Grocers
CFIG’s mission is to champion and strengthen independent grocers across Canada. We bring together retailers, suppliers, and industry partners to provide leadership, advocacy, and practical resources that support growth, innovation, and long-term success within the grocery industry.
Mission AT CFIG
Empowering Independent Grocers, Together
The Canadian Federation of Independent Grocers (CFIG) is a non-profit trade association founded in 1962, which continues to be a collaborative community, equipping and enabling independent, franchised and specialty grocers for sustainable success. CFIG is the strong and united voice of independent grocery retailers to Industry, Governments and consumers across Canada. CFIG also provides programs for our members that support operational excellence while fostering meaningful and fair relationships among retailers, distributors, and suppliers to help enhance the strength of Canada’s agri-food industry.
Programs & Events
Brings the industry together through national platforms
We unite the grocery industry through events like Grocery Innovations Canada, Grocery & Specialty Food West, and the CFIG Golf Classic. We also celebrate excellence through initiatives like the IGYA, Master Merchandiser Awards and Scholarship Program.
Advocacy
CFIG is the voice of independent grocers
Advocating for fair competition, sustainable growth, and policies that support retailers across Canada.